{"id":147978,"date":"2023-11-21T11:48:20","date_gmt":"2023-11-21T06:18:20","guid":{"rendered":"https:\/\/www.oliveboard.in\/blog\/?p=147978"},"modified":"2023-11-21T11:48:23","modified_gmt":"2023-11-21T06:18:23","slug":"international-tourism-mart-organized-at-shillong-meghalaya","status":"publish","type":"post","link":"https:\/\/www.oliveboard.in\/blog\/international-tourism-mart-organized-at-shillong-meghalaya\/","title":{"rendered":"International Tourism Mart Organized at Shillong, Meghalaya"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_77 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of content<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.oliveboard.in\/blog\/international-tourism-mart-organized-at-shillong-meghalaya\/#About_the_International_Tourism_Mart\" >About the International Tourism Mart<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.oliveboard.in\/blog\/international-tourism-mart-organized-at-shillong-meghalaya\/#Significance_of_the_International_Tourism_Mart\" >Significance of the International Tourism Mart<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.oliveboard.in\/blog\/international-tourism-mart-organized-at-shillong-meghalaya\/#Development_of_Tourism_Infrastructure_and_Tourism_Promotion_in_NER\" >Development of Tourism Infrastructure and Tourism Promotion in NER<\/a><\/li><\/ul><\/nav><\/div>\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 51%\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.oliveboard.in\/blog\/wp-content\/uploads\/2023\/11\/International-Tourism-Mart.webp\" alt=\"International Tourism Mart Organized at Shillong, Meghalaya\" class=\"wp-image-147993 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p><strong>The <a href=\"https:\/\/www.oliveboard.in\/blog\/world-tourism-day-2023\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ministry of Tourism<\/a> is hosting the 11th edition of the International Tourism Mart in Shillong, Meghalaya, from 21st to 23rd November 2023.<\/strong><\/p>\n\n\n\n<p>The event was inaugurated by Union Minister of Tourism, Culture, and DoNER, Shri G. Kishan Reddy. It was attended by Tourism Ministers from North-Eastern states, senior officials, representatives from state governments, and heads of tourism and hospitality associations. Approximately 100 delegates, both domestic and international, are participating in the event.<\/p>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"About_the_International_Tourism_Mart\"><\/span>About the International Tourism Mart<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The International Tourism Mart is a yearly event organized by the Ministry on a rotational basis in one of the North Eastern States. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Objective<\/h3>\n\n\n\n<p>The primary aim is to offer a broader platform for stakeholders in the North East to engage with counterparts from within the country and overseas markets. Additionally, it seeks to raise awareness about the tourism potential of the North East Region (NER) by showcasing its unique tourism products, rich biodiversity, and distinctive intangible heritage, including local traditions, dance forms, arts, handicrafts, and handlooms, to both domestic and international audiences.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Earlier Editions of the International Tourism Mart<\/h3>\n\n\n\n<p>Previous editions of this Mart have been hosted in various North Eastern States, including <strong>Guwahati, Tawang, Shillong, Gangtok, Agartala, Imphal, Kohima, and Aizwal<\/strong>. Shillong is hosting this event for the second time since its inception.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sessions<\/h3>\n\n\n\n<p>The International Tourism Mart will feature an exclusive business meeting session facilitating interactions between North Eastern stakeholders and domestic and international buyers. The eight North Eastern States will showcase updates on new destinations and opportunities within their regions. Knowledge sessions and panel discussions, involving both government and private sector representatives, will delve into advancements and developments in connectivity across the region.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Connectivity to NER<\/h3>\n\n\n\n<p>In recent years, air connectivity in the North East has significantly expanded, with over 16 airports providing access to tourist destinations. Collaboration between the Ministry of Tourism and the Ministry of Civil Aviation, particularly under the <a href=\"https:\/\/www.oliveboard.in\/blog\/rcs-udan-completes-7-successful-years\/\" target=\"_blank\" rel=\"noreferrer noopener\">RCS-UDAN Scheme<\/a>, has resulted in 53 operational tourism routes, including 10 exclusively for the North East. The introduction of three Vistadome trains has not only improved connectivity but also enhanced the region&#8217;s tourism appeal.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sustainable Development<\/h3>\n\n\n\n<p>As part of the Travel for LiFE program, initiated under the Mission LiFE, the Ministry of Tourism is collaborating with stakeholders in the tourism ecosystem, including state governments, industry partners, destinations, and tourists. This program aims to position India as a leader in promoting sustainable and responsible tourism, utilizing tourism to achieve <a href=\"https:\/\/www.oliveboard.in\/blog\/sustainable-development-goals\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sustainable Development Goals (SDGs)<\/a> by 2030. The Mart aligns with the action points outlined by the Ministry of Environment, Forest and Climate Change for organizing national and international conferences.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Significance_of_the_International_Tourism_Mart\"><\/span>Significance of the International Tourism Mart<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The International Tourism Mart is set to be a unique and eco-friendly event, aligning with low-carbon options as per the action points formulated by the Ministry of Environment, Forest and Climate Change, Government of India, for the implementation of Mission LiFE. The event aims to raise awareness about environmental objectives by avoiding the use of single-use plastic (SUP), adopting a digital and paperless approach, and organizing a tree plantation drive.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Development_of_Tourism_Infrastructure_and_Tourism_Promotion_in_NER\"><\/span>Development of Tourism Infrastructure and Tourism Promotion in NER<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Promoting tourism in the North East Region has been a key focus of the Ministry of Tourism. <strong>Under the Swadesh Darshan Scheme, 16 projects have been sanctioned in the North East States, with a total investment of Rs. 1309.00 crores.<\/strong> The revamped Swadesh Darshan Scheme 2.0 is now developing 15 tourist destinations in the North East, aiming for sustainable and responsible development with a focus on the needs of both tourists and destinations.<\/p>\n\n\n\n<p>Additionally, the Ministry of Tourism, <strong>through the PRASHAD Scheme, has sanctioned 8 projects with a total investment of Rs. 256.45 crores<\/strong>. These projects aim at the integrated development of identified pilgrimage destinations in the North East States. <strong>To enhance infrastructure along highway networks, the Ministry has also sanctioned the development of 22 viewpoints, investing Rs. 44.44 crores.<\/strong> This includes the creation of commercial spaces, logistic parks, and traveler facilities like wayside amenities (WSA) in the North East Region. Many projects under the Swadesh Darshan Scheme 1.0 and PRASHAD Scheme have already been completed and dedicated to the nation.<\/p>\n\n\n<ul class=\"wp-block-latest-posts__list is-grid columns-3 wp-block-latest-posts\"><li><div class=\"wp-block-latest-posts__featured-image\"><a href=\"https:\/\/www.oliveboard.in\/blog\/how-to-prepare-current-affairs-for-rbi-grade-b\/\" aria-label=\"How to Prepare Monthly Current Affairs for RBI Grade B?\"><img loading=\"lazy\" decoding=\"async\" width=\"128\" height=\"84\" src=\"https:\/\/www.oliveboard.in\/blog\/wp-content\/uploads\/2026\/04\/RBI-Grade-B-3-1-1.webp\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"\" style=\"\" \/><\/a><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/www.oliveboard.in\/blog\/how-to-prepare-current-affairs-for-rbi-grade-b\/\">How to Prepare Monthly Current Affairs for RBI Grade B?<\/a><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><a href=\"https:\/\/www.oliveboard.in\/blog\/monthly-current-affairs\/\" aria-label=\"Monthly Current Affairs 2026 PDF For SSC, Banking, Railways\"><img loading=\"lazy\" decoding=\"async\" width=\"128\" height=\"84\" src=\"https:\/\/www.oliveboard.in\/blog\/wp-content\/uploads\/2025\/06\/Monthly-Current-Affairs-2026-PDF.webp\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Monthly Current Affairs 2026 PDF\" style=\"\" \/><\/a><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/www.oliveboard.in\/blog\/monthly-current-affairs\/\">Monthly Current Affairs 2026 PDF For SSC, Banking, Railways<\/a><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><a href=\"https:\/\/www.oliveboard.in\/blog\/what-is-money-market\/\" aria-label=\"Money Market Quiz, Get FREE PDF: Part 2\"><img loading=\"lazy\" decoding=\"async\" width=\"128\" height=\"84\" src=\"https:\/\/www.oliveboard.in\/blog\/wp-content\/uploads\/2026\/04\/Money-Market-Quiz-Part-2.webp\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"\" style=\"\" \/><\/a><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/www.oliveboard.in\/blog\/what-is-money-market\/\">Money Market Quiz, Get FREE PDF: Part 2<\/a><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><a href=\"https:\/\/www.oliveboard.in\/blog\/money-market-quiz\/\" aria-label=\"Money Market Quiz, Get FREE PDF: Part 1\"><img loading=\"lazy\" decoding=\"async\" width=\"128\" height=\"84\" src=\"https:\/\/www.oliveboard.in\/blog\/wp-content\/uploads\/2026\/04\/Money-Market-Quiz-Part-1.webp\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"Money Market Quiz, Get FREE PDF: Part 1\" style=\"\" \/><\/a><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/www.oliveboard.in\/blog\/money-market-quiz\/\">Money Market Quiz, Get FREE PDF: Part 1<\/a><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><a href=\"https:\/\/www.oliveboard.in\/blog\/important-questions-on-banking-awareness\/\" aria-label=\"Important Questions on Banking Awareness, FREE PDF &amp; 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Insurance Awareness MCQs, 400+ Questions, FREE PDF\" style=\"\" \/><\/a><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/www.oliveboard.in\/blog\/best-banking-insurance-awareness-mcqs\/\">Banking &amp; Insurance Awareness MCQs, 400+ Questions, FREE PDF<\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>The Ministry of Tourism is hosting the 11th edition of the International Tourism Mart in Shillong, Meghalaya, from 21st to<\/p>\n","protected":false},"author":54,"featured_media":147986,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10386,12871],"tags":[77],"class_list":["post-147978","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-current-affairs","category-november","tag-current-affairs","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>International Tourism Mart Organized at Shillong, Meghalaya<\/title>\n<meta name=\"description\" content=\"The Ministry of Tourism is hosting the 11th edition of the International Tourism Mart in Shillong, Meghalaya, from 21st to 23rd November 2023\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.oliveboard.in\/blog\/international-tourism-mart-organized-at-shillong-meghalaya\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"International Tourism Mart Organized at Shillong, Meghalaya\" \/>\n<meta property=\"og:description\" content=\"The Ministry of Tourism is hosting the 11th edition of the International Tourism Mart in Shillong, Meghalaya, from 21st to 23rd November 2023. 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