Viacom 18 Bags Women’s IPL Media Rights At Rs 951 Crore
Viacom18, won the media rights of the upcoming Women’s Indian Premier League (WIPL) for a five-year period between 2023-2027, at an auction.
It made a bid of Rs 951 crore for 34 matches, translating to a bid of Rs 7.09 crore per match, thus making it the second-biggest cricket league in the world.